Marketing and Digital Advertising Agency – Central Michigan

Founded three decades ago, this exceptional opportunity is a dynamic marketing, digital advertising, and design agency that showcases the use of innovative and strategic skills to aid clients in solving marketing challenges and amplifying their presence in the marketplace. The array of services offered includes marketing, graphic design, website design, digital marketing, media buying, and production. The Company has solid, long-term relationships with numerous clients, most of which have been partnering with the Company for over a decade. The Company’s clients hail from a variety of industries including insurance, financial services, commodities, municipalities, associations, and higher education.

The Company boasts a relatively recession-proof business model. During the 2008/2009 recession, the Company experienced impressive growth and didn’t lose a single client account. Similarly, the Company didn’t lose a single client during the COVID-19 Pandemic due to its top-quality work, longstanding client relationships, and the strength of its clients’ industries. The Company consistently maintains a robust pipeline of work thanks to its multiple streams of recurring revenue with its clients. The digital marketing segment is a significant source of recurring revenue, generating approximately $40,000-$50,000 each month. Based on preliminary conversations with clients regarding work for 2023, management is projecting revenue to increase by 10% over 2022 levels in 2023.

Marketing and Digital Advertising Agency

The Company is housed in a spacious 4,000-square-foot facility owned by an unrelated third party. The facility boasts two conference rooms, a lively creative workspace area, and eight private offices.

The current owner is fully committed to the Company, working approximately 45 hours per week. The owner plays a role in the long-term growth of the Company by identifying future work, while also serving as an account executive on some accounts. As the owner looks to sell the Business and transition into retirement, they are willing to provide customary and helpful transition assistance to the new owner(s). They are dedicated to ensuring the continued success of the Company and its employees following the transaction.

Financial Information

TTM November 30, 2022 Revenue: $1,548,205

TTM November 30, 2022 Cash Flow: $317,361 (SDE)

TTM November 30, 2022 Rent: $55,200

Additional Information

Number of Employees: 6 (including the owner)

Year Established: 1990’s

Facilities: The Company operates out of a 4,000-square-foot office space leased from an unrelated third party. The space includes two conference rooms, a creative workspace area, and eight offices with a window view.

Support/Training: Ownership is willing to provide reasonable and customary transition assistance and is committed to supporting the Company’s continued growth and its employees throughout a transition period.

Reasons for Selling: Ownership is looking to transition into retirement.

Investment Highlights

(1) Consistent Workflow

(2) Long-Standing Client Base with Recurring Revenue

(3) Community Involvement

Growth Opportunities

(1) Bolster Business Development

(2) Pursue Work with the State of Michigan

(3) Cross-Sell Existing Accounts

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Upon doing so you will receive a link via email to review and sign our confidentiality agreement. Once signed we will be able to further the conversation and send you the confidential Offering Documents. Please contact [email protected] with any questions. Interested parties must demonstrate proof of financial capability, sign a Non-Disclosure Agreement, and answer a few questions related to their background and interests. Enquire today about this Marketing and Digital Advertising Agency for sale!

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Financial Performance

  • TTM Nov 2022 Revenue

    $1,548,205

  • TTM Nov 2022 SDE

    $317,361





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